Pricing Strategy of Soft Drinks Today Essay

We will basically focus on the pricing strategies adopted by these two affluence companies, how the change in the strategy of one of them reflects in the strategy of the other. {text:bookmark-start} Entry barriers in soft drink Market: {text:bookmark-end} The several factors that make it very difficult for the competition to enter the soft drink market include: Network Bottling: Both Coke and PepsiCo have franchisee agreements with their existing bottler’s who have rights in a certain geographic area in perpetuity. These agreements prohibit bottler’s from taking on new competing brands for similar products. Also with the recent consolidation among the bottler’s and the backward integration with both Coke and Pepsi buying significant percent of bottling companies, it is very difficult for a firm entering to find bottler’s willing to distribute their product. The other approach to try and build their bottling plants would be very capital-intensive effort with new efficient plant capital requirements in 2009 being more than $500 million. The advertising and marketing spend in the industry is very high by Coke, Pepsi and their bottler’s. This makes it extremely difficult for an entrant to compete with the incumbents and gain any visibility. Coke and Pepsi have a long history of heavy advertising and this has earned them huge amount of brand equity and loyal customer’s all over the world. This makes it virtually impossible for a new entrant to match this scale in this market place. Retailer Shelf Space (Retail Distribution): Retailers enjoy significant margins of 15-20% on these soft drinks for the shelf space they offer. These margins are quite significant for their bottom-line. This makes it tough for the new entrants to convince retailers to carry/substitute their new products for Coke and Pepsi. To enter into a market with entrenched rival behemoths like Pepsi and Coke is not easy as it could lead to price wars which affect the new comer. {text:bookmark-start} SWOT Analysis: {text:bookmark-end} Strength: Weakness: Opportunities: Threats: {text:bookmark-start} Various cola brands products Available: {text:bookmark-end} {text:bookmark-start} Pricing Strategy: {text:bookmark-end} {text:bookmark-start} Coke – Price {text:bookmark-end}. {text:bookmark-start} Pepsi – Price {text:bookmark-end} {text:bookmark-start} Pricing strategy for Buyer and Suppliers: {text:bookmark-end} Suppliers: The soft drink industry have a negotiating advantage from its suppliers as most of the raw materials needed to produce concentrate are basic commodities like Color, flavor, caffeine or additives, sugar, packaging. The producers of these products have no power over the pricing hence the suppliers in this industry are weak. This makes the soft drink industry a cheap input industry which helps in increasing their gross margin. Buyers: The major channels for the Soft Drink industry are food stores, Fast food fountain, vending, convenience stores and others in the order of market share. The profitability in each of these segments clearly illustrate the buyer power and how different buyers pay different prices based on their power to negotiate. These buyers in this segment are somewhat consolidated with several chain stores and few local supermarkets, since they offer premium shelf space they command lower prices, the net operating profit before tax (NOPBT) for concentrate producer’s is high. This segment of buyer’s is extremely fragmented and hence has to pay higher prices. This segment of buyer’s are the least profitable because of their large amount of purchases they make, it allows them to have freedom to negotiate. Coke and Pepsi primarily consider this segment â€Å"Paid Sampling† with low margins. NOPBT in this segment is very low. Vending: This channel serves the customer’s directly with absolutely no power with the buyer. {text:bookmark-start} Effect of competition and Price War on Industry profits: {text:bookmark-end} In the early 1990’s Coke and Pepsi employed low price strategy in the supermarket channel in order to compete with store brands. Coke and Pepsi however in the late 90’s decided to abandon the price war, which was not doing industry any good by raising the prices. Coke was more successful internationally compared to Pepsi due to its early lead as Pepsi had failed to concentrate on its international business after the world war and prior to the 70’s. Pepsi however sought to correct this mistake by entering emerging markets where it was not at a competitive disadvantage with respect to Coke as it failed to make any heady way in the European market. {text:bookmark-start} Pricing Strategy used for market capitalization: {text:bookmark-end} Price is a very important part of the marketing mix as it can affect both the supply and demand for soft drinks. The price of soft drinks products is one of the most important factors in a customer‘s decision to buy. Price will often be the difference that will push a customer to buy our product over another, as long as most things are fairly similar. For this reason pricing policies need to be designed with consumers and external influences in mind, in order to effectively achieve a stable balance between sales and covering the production costs. Till the late 1980s, the standard SKU (Stock Keeping Unit) for a soft drink was 200 ml. In 1989, when Indian government opened the market to multinationals, Pepsi was the first to come in. Thums Up (a product of Parle) went up against the international giant for an intense onslaught with neither side giving any quarter. Around 1989, Pepsi launched 250 ml bottles and the market also moved on to the new standard size. When Coke re-entered India in 1993, it introduced 300 ml as the smallest bottle size. Soon, Pepsi followed and 300 ml became the standard. With large population and low consumption the rural market represented a significant opportunity for penetration and market dominance. Competitive pricing was the key. Then the capacity went from 250ml to 300ml, aptly named MahaCola. This nickname gained popularity in smaller towns where people would ask for â€Å"Maha Cola† instead of Thums Up. The consumers were divided where some felt the Pepsi’s mild taste was rather bland. In 1993 Coca-Cola re-entered India after prolonged absences from 1977 to 1993. But Coca-Cola’s entry made things even more complicated and the fight became a three-way battle. That same year, in a move that baffled many, Parle sold out to Coke for a meager US$ 60 million (considering the market share it had). Further, as the demand changed, both Pepsi and Coke introduced 1 liter returnable glass bottles. RGB 250ml 1989 Rs 8 RGB 300ml 1993 Rs 9 RGB 300ml, 1994 Rs 9 RGB 300ml 1996 Rs 11 Pet bottles 1 liter, 2 liter 1996 Rs 25, Rs 42 RGB 300ml 1997 Rs 7 Pet bottles 1 liter, 2 liter 1997 Rs 20, Rs 38 RGB 200ml, 300ml (negligible) 2002-03 Rs 5, Rs 11 Pet bottles 500ml, 1 liter, 1. 5 liter, 2 liter 2002-03 Rs 18, Rs 25 Can 330ml 2002-03 Rs 35. {text:bookmark-start} Penetration pricing: {text:bookmark-end} In the past (in 2002-03), Coke had already targeted rural consumers by bringing down the entry price (Rs 5 a bottle) for its product. Now, it has stepped up distribution of its 200-ml (priced at Rs 7 and Rs 8) returnable-glass-bottles. To surmount the penetration policy of Coke, Pepsi too came up with the same Price penetration policy by launching products like â€Å"Chota Pepsi† with the price of Rs 5 to challenge the coke product. The small size was basically used to target rural market to make new customer habitual to it. {text:bookmark-start} Conclusion: {text:bookmark-end}.

Eastman Kodak

ACC 230 Week 4 Checkpoint Nov 15, 2012 Chapter 3, Page 111, Problem 3. 16b Eastman Kodak Eastman Kodak appears to be profitable even though their net income has decreased. They show an increase in sales since from 2002 to 2004, but their operating costs also increased by 15. 3 % from 2002 to 2003. The increase in sales was primarily through acquisitions and the impact of foreign exchange rates on their holdings. Kodak’s largest holding, Digital and Film Imaging Systems, experienced a 1% decrease during this period. In a comparative analysis of the years 2003 and 2004, Kodak increased their current assets and decreased total assets.This reflects the disposal of assets such as equipment, plant and property, and complete discontinuance of certain operations. This decrease in total assets can be seen as a prudent move in their restructuring process. They also decreased their number of employees in 2004 and cut back on their advertising expense. Kodak has decreased total liabilitie s by 4%. This is the result of decreases in short term and long term borrowings. By paying off debt, the company is improving its overall financial position. Kodak also sows a positive net profit margin even though they show a loss in 2004.Kodak’s other income in 2004 resulted from settlements in favor of Kodak which will not recur in future periods. There is a drop in total shareholder’s equity, but they have shown an increase in the equity percentage held by the company. This seems to be the result of $104k more shares in 2004 than in 2003, since the total number of shares outstanding remained constant in 2003 and 2004. Retained earnings on stock increased in 2004. The company seems to be in good standing from a profitability viewpoint. If they continue with the changes to the company’s structure, they should be able to stay in a profitable income margin.

Chain of Stores in Different Demographic Set-ups Case Study

Chain of Stores in Different Demographic Set-ups - Case Study Example As the paper highlights the issue on product specialization revolved around the products with high direct production costs (DPC). Fragile goods such as charcoal had high handling costs amounting to a DPC value of $0.37. Disposable diapers also held high DPC values of $0.70. These presented a problem with bulkiness. The varieties of the diapers, For example, kept changing, and that caused inconveniences in constant resetting of the shelf fixtures. This discussion declares that the display of products formed another area of focus. In this element, the study focused on the product and category sales per foot of the shelf space. The approach provided evidence that alcoholic beverages and cosmetics took considerable shelf space but generated considerably low in the returns. Alcoholic beverages performed poorly at $7.45 per feet while cosmetics performed even worse at $0.69 per feet of shelf space. Though they presented low returns, these products occupied considerable shelf space. The alcoholic beverages took a total of 513.3 feet of shelf space with only weekly sales of $3,823.73. Carbonated beverages, on the other hand, recorded almost triple in weekly sales to that of the alcoholic beverages ($10,003.92) but occupied shelf space of 339.7 ft. Cereals and other breakfast foods also occupied considerably little linear space, 166.6ft, regardless of the higher sales compared to the alcoholic beverages. In the non-edible grocery sect ion, soaps and detergents took the largest share in the shelf space allocated. The weekly dollar sales were $9187.17 compared to paper products (shelf space of 338.3ft and weekly dollar sales of $8483), and cigarettes/tobacco products, which had weekly sales of $11024.62, with a linear shelf space of 156.6 ft.

Television Essay Example | Topics and Well Written Essays - 500 words

Television - Essay Example The CBC had been charged with setting up a public service television system following the study carried out by a wide-ranging royal commission on the arts, letters and sciences, which reported in 1951. As the twenties came to a close, Canadian political elite became increasingly concerned that the commercial messages and entertainment-driven values from American radio stations that freely drifted across the border were eroding Canadian culture. The most popular radio show in Canada was the American produced situation comedy Amos n' Andy. In 1929 the Liberal government of Mackenzie King commissioned three men to study and report on the state of broadcasting in the country, beginning a relationship between the state and the media that has not weakened since. The three were Sir John Aird, a banker, Charles Bowman, a journalist with the Ottawa Citizen, and Augustin Frigon, an engineer at L'Ecole Polytechnique in Montral. The commissioners studied virtually every form of radio broadcasting in existence during the year of the investigation. By the time Aird delivered his report, the Liberals were out of office and a new Conservative Prime Minister, R. B. Bennett was in control. It was up to Bennett to decide which form broadcasting would take in Canada. Like King, Bennett was deeply concerned that American influence, especially its views on liberalism and republicanism, would soon dominate Canadian thinking.

Post Traumatic Stress Disorder Term Paper Example | Topics and Well Written Essays - 3750 words

Post Traumatic Stress Disorder - Term Paper Example The psychological damage resultant of uncontrollable, horrifying life events possesses a central focus of psychiatric interest within the discipline of psychology. Majority of the early psychiatrists conceived psychological trauma as the definitive source of psychopathology (Ehlers & Steil, 1995). Until recently, the consequences of certain traumas such those stemming from wars, rape, concentration camp experiences, child abuse, and civilian disasters were largely described as distinct entities; nevertheless, keen examination makes it apparent that the human response to overwhelming and uncontrollable life events is incredibly consistent, but the nature of the trauma, the victim’s age, predisposing personality, and community response all bear significant impact on the posttraumatic syndrome (Brewin & Holmes, 2003). The American Psychiatric Association clearly recognized this in the Diagnostic and Statistical Manual for Mental Disorder, 3rd edition (DSM-III) when it launched a separate division for the human response to overwhelming life events delineated as â€Å"Post-Traumatic Stress Disorder† (PTSD) (American Psychiatric Association, 1994). Majority of the sufferers of PTSDA continues living in emotional environments of the traumatic environment with tolerating vigilance for and sensitivity towards the environmental threat. The five principal features of the human response to trauma encompass: (1) an enduring startle response and irritability; (2) proclivity to volatile bursts of aggression; (3) obsession with the trauma; (4) limitation on the overall degree of personality functioning; and, (5) unusual dream life (American Psychiatric Association, 1994). In mild cases, the trauma is ultimately remedied by integration of traumatic events into the totality of the subject’s life experiences; nevertheless, in most cases, some or all the symptoms may endure during periods of later stress. The reactions can be grouped into three core

A Constitution and bylaws for a fictional church Research Paper

A Constitution and bylaws for a fictional church - Research Paper Example It will bear full control over all purchases and leases and to hold all mortgages with the right to dispose of property and assets [c] A reception for new members shall be held on a Sunday appointed by the board of Elders and Deacons for their admission to the church and recognition of all of their rights, privileges and responsibilities to the church. Section V11: The church membership list shall be reviewed before each Annual General Meeting to determine those members who have become inactive by the Board of Elders and Deacons. Any members who are regularly attending another church or who have not supported the church in the preceding twelve months may be placed on an inactive list and notified of this action, by the Pastor, at their last known address. Inactive members shall not be eligible to vote in church matters or receive a letter of transfer. [a] If they have abided by the rules in Article 1V, sections 2a to 2g and requested a letter of transfer. Such letter will be sent by the Clerk of the Church to the Church to which the members has applied. [b] Any member may, for whatever reason, apply to the board of Elders and Deacons to have their name taken from the list of members, without prejudice, and this request will be reviewed by the board of Elders and Deacons. [c] After a review by the board of Elders and Deacons and a vote of the church, a membership may be terminated for behavior regarded as not being in the best interest of the church or against the rules and regulations set out in this constitution. Pastor:[a1] It is the duty of the pastor to conduct all public Public Services of Worship. To perform Baptisms and Communion and all other ministry functions. He will be the leader of his congregation and visit the sick and aged. He will sit on all boards and committees of the church and have full access to all church records upon request. The Pastor will head the Pastors council. [a4] The pastors position may

Article Review on Technology in Education Assignment

Article Review on Technology in Education - Assignment Example Videoconferencing at present is a medium for learning partnerships both in the local scene and in the international setup. Reynard (2012) cited â€Å"the inclusion of video increases the sense of presence,† and considers this as a means of collaboration. This educational tool has evolved in the recent years to include media tools, such as chat, as well as interactive whiteboards, which increase the exchange of ideas and resources alike, taking learning and the accumulation of knowledge to new heights (Reynard, 2012). This promotes access to what is otherwise accessible – locations which are commonly not that open to the public and expert educators who are too geographically distant; in reference to inaccessible locations, virtual tours are utilized (Reynard, 2012). Another advantage of this modern day educational tool is that it can make available the unavailable, such as classes not normally offered in the school, or those beyond the normal hours of school, which would be highly advantageous for those who are not able to avail of normal class hours (Reynard, 2012). Another important benefit of videoconferencing is that it helps students go the extra mile – tutoring and enrichment activities online, in real time, and without geographical constraints (Reynard, 2012). ... Furthermore, technology like videoconferencing may bridge the gap between different cultures as it provides worldwide reach to all students; this would yield better-informed students and well versed in aspects in which traditional students are not due to limited access to resources. There would be constant updates of any advancement or modification in education across the globe, as this education tool goes beyond geographical boundaries. In the future, students would be more interested and involved to learn as videoconferencing offers them interactive learning. It would give new meaning to the term – experience – since this teaching strategy would make the learners feel as if they are in that particular scenario, hence, making them believe like it was their own personal experience. There would probably be an increase in the number of students, as those who do not have the luxury of time could avail of such dynamic and effective education made very convenient to them sin ce it is not bound by normal school hours. Personal Opinion: How Technology will Shape Education in the Future Technology is evolving, as it is used in the field of education, so will the latter evolve, as well. Education will be better, as technology will constantly upgrade, so will the skills of the students. Thus, to keep up with complex learning needs brought about by modernized educational tools utilized by students, educators will adapt to such modernity. They will be well equipped with modern strategies to address learning needs. In the process, education will reach new heights. The standard of education would be further uplifted, producing more competitive

Li & Fung LTD Essay Example | Topics and Well Written Essays - 250 words

Li & Fung LTD - Essay Example The company also focuses on advancing its management as it has advertised staff for accounts receivable, inventory and collections, and accounts payable management. Li & Fung Ltd contributes to the performance in their global marketplaces. They do this by managing the supply chain for various consumer goods such as footwear, toys, accessories, and clothing. This covers everything including lining up of raw materials for manufacture, overseeing production, and assessing the performance of supply chain from the point of production to delivery in retailers’ destinations. With this role, the company gets a good reputation from its consumers as a reliable firm To achieve the goal of being a noticeably thriving company, Li & Fung Ltd ensures that its employees are committed to supreme operational standards and carrying out their duties with integrity. The company has good corporate governance practices since it has been emphasizing on accountability and transparency. Sustainability considerations are given first priority and it is embedded into its risk management systems and corporate policies. Li & Fung Ltd will definitely continue to lead in consumer goods due to its development capabilities and comprehensive design. Staff Reoporters. (2011). Li & Fung Li & Fung moves into Grand over; $1.1M Eden expansion planned. The Business Journal Retrieved from: http://www.bizjournals.com/triad/print- edition/2011/11/18/lf-moves-into-grandover-11m-eden.html?page=all

Building Blocks Day-Care in the Downtown Chicago Research Paper

Building Blocks Day-Care in the Downtown Chicago - Research Paper Example In the year 1940 only 8.6 percent of the mothers with children younger than 18 years of old were working in the factories (NCCIC, n.d.). The number of child care facilities has increased rapidly over the years and this increase has been mainly due to the rise in maternal employment. Currently 60 percent of the mothers with children at their preschool age are working; 70 percent of them work full time while the remaining works part time. Some of the mothers also remain sick most of the time (Witt, 2008). As per a survey conducted by the National Child Care Information Center, most of the women employees quit their job in USA because they found it challenging to balance between work and children. The number of child care facilities has increased rapidly from 25000 in the year 1977 to 116000 in the year 2004. 41 percent of the school children are admitted into the child care center for more than 35 hours in a week (Witt, 2008). Child care providers and parents share the responsibility o f the children during their growing years. In addition to attending children’s basic needs and wants they create an environment for children and develop their skills and talents by engaging the children in extracurricular activities. The main aim is to make Building Block’s day care center one of the prime child care service providers in Chicago, USA. The center has already obtained its license from the government authorities in the year 2011 and would have a capacity of 106 children. The main objective would be to look after children aged between 6 months to 12 years. Building Block’s day care center would be a new center compared to the other child care centers in Chicago (Child Care Center. Us, 2013c). The child day care center has opened in the current year 2011 in the city of Chicago, USA. Table of Contents Executive Summary 2 Table of Contents 3 1.0 Situation Analysis 6 2.0 Competitors 7 2.1 Substitutes 9 2.2 SWOT (Strength, Weakness, Opportunity and Threa ts) Analysis 10 2.2.1 Strength 10 2.2.2 Weakness 10 2.2.3 Opportunity 11 2.2.4 Threats 11 2.3 Key to Success 12 2.4 Critical Issues 13 2.5 Macro Environment Factors 14 Demographic factors 14 Cultural factors 14 Environment factors 15 2.5.2 Porter’s Five Forces model 15 2.6 Mission statement 16 2.7 Marketing Objective 17 2.8 Financial objectives 18 2.9 Target marketing 19 21 3.0 Positioning 21 3.1 Strategic Pyramid 22 3.2 Marketing Mix 24 3.2.1 Product strategy 25 A chart providing details of the above mentioned programmes should be maintained and revised regularly by the teachers. 26 3.2.2 Pricing strategy 26 3.2.3 Promotion strategy 26 3.2.4 Placement strategy 27 3.3 Market research 27 3.4.1 Financials 28 29 29 3.4.2 Revenue forecast 29 30 30 3.4.3 Expense forecast 31 31 32 3.4.4 Contribution Margin / Breakeven Point 32 33 3.5 Implementation Milestone 33 3.6 Marketing Organization 34 3.7 Contingency planning 35 35 References 36 PEST Analysis 38 1.0 Situation Analysis The num ber of child care service providers has increased rapidly due to their increasing demand. Building Block’s day care center will be providing ultra care to the infants and children admitted in the center. The center has obtained its license in the year 2011 and has to comply with the rules and regulations of the Child Care Facilities Act. The Child Care Facilities Act was introduced in the year 1988 and the government expects all the child care centers to abide by the regulations of this act. Apart from complying with the rules an

How polygenic traits produce the appearance of blending inheritance Essay Example for Free

How polygenic traits produce the appearance of blending inheritance Essay Several studies have been carried out particularly on polygenic traits that have different alternate forms for example, white flower color vs. purple flower color. However many traits are more multifaceted than this and can take on any number of incessant values. For instance in humans there are not just two groups of people i.e. tall vs. short- but a full range of possible heights. To add on, many traits are not controlled by a single pair of gene but by numerous genes that interact with each other and also with the environment. The study done on  traits controlled by multiple genes and also by the environment is referred to as quantitative genetics.   This is regarded as one of the complex area of genetics but a little understanding of quantitative genetics is necessary for evolution since evolution usually acts on complex traits which are influenced both by genetics and by the surroundings/environment. Polygenic and appearance of blending inheritance. One of the main challenges in genetics during the early years of the 20th century concerned the following question: If Mendels thoughts were right then how can one clarify the inheritance of quantitative traits? Statistical research reveals that for quantitative traits the offspring of a cross breed tend to be intermediate in looks between the two parents. For example if one parent is short and the other tall, the offspring tends to be intermediate in height.   This means, the offspring in a cross tend to be a mixture of both parents. This presents a challenge for evolution, since for evolution to occur by natural selection needs the presence of genetically based disparity in the value of a quantitative trait. However if an offspring lean towards the average value of the trait for the two parents then, the required variation for evolution to occur would be lost. The inheritance of quantitative traits is characteristically viewed in terms of what is referred to as polygenic inherita nce. The Assumptions of the Polygenic Model: This polygenic model makes the following six simplifying assumptions: Every contributing gene has relatively equal and small effects, the effects of every allele are additive, there are no dominance; instead the genes at every locus behave as if they pursue an incomplete dominance, there is no interaction or epistasis among the different loci that contribute to the value of the trait, there is no connection involved and, the value of the trait relies only on genetics environmental influences can be overlooked . Example of Polygenic inheritance: The core color in wheat is decided by two pairs of gene, known as polygenes which produce a variety of colors ranging from white to dark red depending on the mixtures of alleles. Dark red plants are known as homozygous  AABB and white plants are referred to as homozygous aabb.   If these homozygotes are mixed/ crossed the F1 offspring are all dual heterozygotes AaBb.   Therefore crossing individuals with the phenotype extremely yields an offspring that is a mixture of the two parents. This demonstrates a significant point that many times when one has two parents who vary in phenotype for some traits, then there will be a likelihood of the offspring to be an intermediate to the parents in phenotype. This occurrence is sometimes called regression to the mean. The following punnett Square will illustrate what happens if 2 double heterozygotes are crossed: Take note that there are five phenotypic classes which corresponds to the number of upper case alleles 0 through to 4 that can be there in the offspring. Also note that even if both parents are intermediate, there will be no blending in the offspring such that one will see that 1/16 of the offspring will be dark red and 1/16 will be white. This replica suggests that when intermediate individuals mate, they produce an offspring that can be greater than either parent. Even if the polygenic replica makes several simplified assumptions it does seem to be a good estimate to the blending inheritance of a big number of quantitative traits. A more complex example and a detailed mathematical study is shown below: The height of a tobacco plant is controlled not by a single pair of genes but by a chain of genes at multiple loci that have a small additive effect on the phenotype of the plant. Take for example three loci, each having two alleles i.e. (A, a B, b C, c). Assume in pure-breeding, short plants are all aabbcc and that tall plants are all AABCC, circumstance whereby the height of the plant is determined depends entirely by the number of high case alleles regardless of   which locus the allele is at. Consequently a plant with the genotype AaBbcc is of the similar height as a plant with genotype AabbCc. There are seven probable classes of plant heights but depends with the number of upper case alleles (0, 1, 2,3,4,5 or 6). If one conceders a pure breeding between a short plant aabbcc which is crossed with a pure breeding AABBCC plant then the F1s which are as a result of this cross are obviously the triple heterozygote: AaBbCc It should be noted that these plants will be intermediate in height between the two parents.  However what happens when these intermediate individuals are mate/breed? So as to examine this, assume that the gene pairs are not linked, this will allow us to use independent variety to predict the product. The anticipated fraction of offspring in each height class is specified by the following idiom based on the binomial theorem: N/ (M (N-M) Whereby N is the figure/ number of alleles in total (6) while M is the number/ figure of upper case alleles in a given class. One way to understand this formula is as the number of methods of choosing a particular plant can have M upper case alleles out of N. At times we say N chooses M for this. N for our illustration is 6. This means that when M is zero there is just one way to get the number of upper case alleles. But if M = 1 there are 6! / (1! (5!) ) = 6 ways to do this. Consider M = 3. Then we have 6! / (3! 3!) = 6x5x4/3x2x1 = 120/6 = 20. Note: every gene has a little additive effect; the resulting allocation of phenotype classes closely resembles the Normal Distribution. Other complex replicas in quantitative genetics suppose that the phenotype effects are from both environmental factors and genetics, perhaps intermingle in complex ways. These types of models are known as multifactorial models.

The Sales Force Compensation Business Essay

The Sales Force Compensation Business Essay For most of the organizations, compensation plan is the main driving force for motivating the entire sales force as they are the key people interacting with the customers on regular basis. According to Skiera and Albers (2008), the total rewards approach comprises of all the tools available with the employer for attracting, motivating and rewarding the employees appropriately. The main aim of this approach is to accelerate desired behaviors in the entire workforce along with reinforcement of overall business strategy that will boost the firms performance (Mia Evans, 2007). Unilever ensures that is total rewards program is supportive to achieve the desired targets of the company and the Human Resource (HR) professionals of the company have ensured that it possesses six features that are vital for the effectiveness of this program (WorldatWork, 2007). The main features of the total rewards approach are as follows: Compensation It is the most important part of the entire program as it is the basic pay structure that comprises of both fixed and variable pays along with long-term and short-term incentives. The fixed amount is the base salary which remains constant for every salesperson and the variable pay is dependent on the method used i.e. commission, pay-for-performance, piece-rate pay, time-rate pay and others. The other incentives comprise of bonuses, profit-sharing, ownership share and etc. Enhanced flexibility The employees are looking for flexible working hours that allow them to utilize their skills appropriately while working on the job. Benefits These are the factors that the employees are looking for in their jobs in addition to the monetary payment that they receive such as medical benefits, life insurance benefits, social security, unemployment and etc. Rewards and Recognition When employees achieve something highly desirable or challenging, they need to be shown the appreciation either by giving them rewards in the form of bonuses, profit sharing, share ownership or announcing the success within the organization to declare the persons valuable contribution in the company. Work-life balance The employees have to provided support in maintaining adequate balance between the work, personal life and community responsibilities. They can be provided financial support, paid and unpaid vacations, caring for dependents and community involvement opportunities. Opportunities for development and career progression In order to retain the employees for long-term, the program should outline the career progression path that is vital for the enhanced motivation level of the complete sales force. Question 2 Describe the behaviors of the sales force that are targeted with the compensation plan. Answer 2 With the help of an effective and well-integrated compensation plan, Unilever tries to boost the productivity of its sales force so that they can help it in meeting the long-term objectives. The key behaviors that are targeted in sales force with a highly effective compensation plan are bringing new ideas and concepts in the company, suggesting innovative products that are desired by the customers for enhancing their satisfaction level, creating competition among salespeople so that they strive to make increasing sales and promoting proper and ethical course of business activities for meeting the organizational objectives effectively (Zoltners, Sinha Lorimer, 2006). When employees will be satisfied with the compensation plan and will believe that they are being compensated for their efforts adequately, they will become loyal to the company and the employee turnover rate will reduce drastically. The entire employee cost will go down and the organization will be able to maintain a proper balance between the employees value and organizations goals. Question 3 Assess how a value proposition is achieved for current and future employees in the plan you have outlined. Answer 3 According to Cichelli (2010), the compensation plan designed by Unilever comprises of the following factors: Base Pay Commission (Depending on the sales made by each salesperson) Bonuses (10% of the base pay) Benefits Health care, Life insurance, Retirement, Social security, community support programs, paid holidays and financial support. Rewards and recognition Merit based increase at the year end after performance appraisal and profit sharing for exceeding the target level. Career advancement opportunities Each sales person will be given specific targets to provide chances for moving ahead in their careers and try to get promoted to more additional levels. The basic philosophy underlying the total rewards approach is that the employees should be provided complete value from the entire compensation plan. The key elements required for creating the most effective value proposition for all current and potential employees are colleagues, work responsibilities, organization culture, values and total rewards. Most of the employees make their final decision on the basis of the rewards that are visible to them and they give less importance to the non-monetary rewards that are given during the job tenure (How, Sundram Tack, 2011). From the compensation plan outlined, it is evident that the company highly values its sales people and has taken every important measure to provide a conducive, encouraging and accommodating working environment to them that will elicit desired working behavior along with enhanced motivation level. In order to create the effective value proposition, the compensation plan of each employee is aligned with the organizations objectives and they are provided the right tools and opportunities that can help them in attaining their yearly goals successfully. Question 4 Based upon the type of plan you have created, indicate how attracted you think future salespeople may be to this plan. Answer 4 Since the compensation plan is one of the vital methods used by organizations to attract, retain and motivate the employees, it is important for them to keep on incorporating the changes within the plan so that it is up-to-date. Although the designed compensation plan is a general one but the most effective one is that which takes account of each employees needs and develop the plan in accordance to their expectations. Sometimes the employers overlook the individual requirements of every sales person and design a plan that is beneficial for the organization. In order to attract more sales people, there are various features that will have to be added in the compensation plan such as employee engagement activities, off-the-job training programs, promoting the concepts of vacations for boosting the productivity level and including attractive rewards that will keep the sales person glued to the job and will find the work interesting and captivating. Hence, it is important to upgrade the compensation plan on an ongoing basis so that there are no loopholes in them and the sales force is satisfied with the rewards strategy. However, the key to keeping the employees motivated and enhancing their retention desire is to offer them the compensation and rewards in accordance to their requirements so that they feel valued and are willing to go an extra mile to support the company in fulfillment of its mission and objectives.

Roundup Essay -- Monsanto’s Soya Bean

"If you read Wall Street’s reports, they don’t talk of soya bean as originating in China. They don’t talk of soya bean as soya bean. They talk of Monsanto soya. Monsanto soya is protected by a patent. It has a patent number. It is therefore treated as a creation of Monsanto, a product of Monsanto’s intelligence and innovation." – Vandana Shiva (Barsamian, 1997) Introduction Monsanto is a Saint Louis Chemical manufacturer that is a major player in the weed killing business. Monsanto has quite a portentous past. They developed and produced the notorious defoliant "Agent Orange" used in the Vietnam War, they invented the controversial recombinant Bovine Growth Hormone (rBGH), and they were the inventors and world’s main producer of polychlorinated biphenols (PCB’s) which are now banned but still linger in our soil and water (Arax, 1997). Presently, Monsanto is commonly known for its potent herbicide named Roundup. As the biggest-selling weed killer in the world, Roundup accounts for 17 percent of Monsanto’s total annual sales of $9 billion (Arax, 1997). The main ingredient of Roundup is glyphosate. Glyphosate is the eighth most commonly used herbicide in U.S. agriculture and the second most commonly used herbicide in nonagricultural settings (Cox, 1995). It’s estimated annual use according to the U.S. EPA is between 15 and 20 million pounds in agriculture and between 4 and 6 million pounds elsewhere (Arax, 1997). Monsanto claims that Roundup breaks down quickly in the soil, so that little or no toxic byproduct accumulates in plant or animal tissue - a viewpoint often disputed. Monsanto’s patent on Roundup will expire in two years, and when this happens, countless chemical companies will undoubtedly jump into the mark... ...Susan Benson, and Rachel Burstein. "A Growing Concern." Mother Jones January / February 1997: 37-43. Barsamian, David. "We Can’t Afford To Have a Sacred Car Rather Than a Sacred Cow." The Progressive September 1997: 36-39. Bruno, Kenny. "Say It Ain’t Soy, Monsanto." Multinational Monitor January / February 1997: 27-30. Cox, C. "Glyphosate, Part 1: Toxicology." Journal of Pesticide Reform Fall 1995 Vol. 15, No 3. Cox, C. "Glyphosate, Part 2: Human Exposure and Ecological Effects." Journal of Pesticide Reform Winter 1995 Vol. 15, No 4. "Perils Amid Promises of Genetically Engineered Foods" by Dr. Mea Ho. Biology Department, Open University, U.K. November 1996. WWW.GREENPEACE.ORG/~GENENG/INDEX.HTML "Why Consumers and Farmers Should Avoid Monsanto’s Genetically Engineered Soybeans" – A Greenpeace Report. WWW.GREENPEACE.ORG/~GENENG/INDEX.HTML

Out Of The Silent Planet Essay example -- C.S. Lewis

Out of the Silent Planet By: C.S. Lewis C.S. Lewis produced a book that conveys vivid scenery, relatable characters, and a vague but detailed plot that gave rise to a novel with wonderful clarity. Out of the Silent Planet is an account of the voyage of Ransom, a linguist, who is kidnapped and taken to another planet, Malacandra (Mars). Where he learns that Thulcandra (Earth) is called the silent planet because there has been no communication from it in years. On the voyage there he is led to believe he will be sacrificed. Instead, the creatures that inhabit the other world reveal extraordinary secrets about the nature of man and the universe to him. Ransom is ultimately sent back to Thulcandra with the two earthlings who had kidnapped him. The book is told in such a way that trie...

Use of Monetary Policy and Fiscal Policy During The Great Recession Ess

How can monetary policy and fiscal policy greatly influence the US economy? Keynesian economics says, â€Å"A depressed economy is the result of inadequate spending .† According to Keynesian the government intervention can help a depressed economy through monetary policy and fiscal .The idea established by Keynes was that managing the economy is a government responsibility . Monetary policy uses changes in the quantity of money to alter interest rates, which in turn affect the level of overall spending . â€Å"The object of monetary policy is to influence the nation’s economic performance, as measured by inflation†, the employment rate and the gross domestic product, an aggregate measure of economic output. Monetary policy is controlled by the Central Bank and influences money supply . Fiscal policy uses changes in taxes and government spending to affect overall spending and stabilize the economy. When lowering taxes the people have more to spend then the government decreases spending and the economy slows down therefore the economy stabilizes. The objective of fiscal policy is the governments’ typical use fiscal policy to promote strong and sustainable growth and reduce poverty. During periods of recession congress has the option to decrease taxes to give households more disposable income so they can buy more products. Therefore, lowering tax rates increases GDP. The steady growth of inflation in 2007 and 2008 suggest that the Federal Reserve applied discretionary powers to avoid tightening. Tightening is inflation growing too fast. In 2009 the feds needed to be concerned about the deflation because the average inflation rate dropped to -.4%. Inflation tends to follow movements and they are closely related to the business cyc... ... Okun, A. 1962. â€Å"Potential Output: Its Measurement and Significance.† in Proceedings of the Business and Economic Statistics Section, American Statistical Society. Washington, DC: American Statistical Association. Phelps, E. 1994. â€Å"The Origins and Further Development of the Natural Rate of Unemployment,† in R. Cross (ed.), The Natural Rate Twenty-Five Years On. Cambridge, UK: Cambridge University Press. Romer, C. and J. Bernstein. 2009, â€Å"The Job Impact of the American Recovery and Reinvestment Plan.† January 10. Available at: http://otrans.3cdn.net/45593e8ecbd339d074_l3m6bt1te.pdf Skidelsky, R. 2001. John Maynard Keynes, Volume Three: Fighting for Britain 1937–1946. London: Macmillan. Tcherneva, P. 2011. â€Å"Permanent on-the-spot job creation—the missing Keynes Plan for full employment and economic transformation.† Review of Social Economics, forthcoming.

Positive Psychology and Kindness

Assessment 1 – Personal Reflection and Sharing / Celebrating with others Happy people become happier through kindness intervention. The relationship between the character strength of kindness and subjective happiness, and the effects of a counting kindnesses intervention on subjective happiness Happy people to perform on their motivation, recognition and enactment of kind behaviors. They have more happy memories in daily life in terms of both quantity and quality. Subjective happiness was increased simply by counting one's own acts of kindness for one week.Happy people became more kind and grateful through the counting kindnesses intervention. Compared with less happy people, happy people have better social relationships and more pleasant everyday lives. For example, very happy people have highly satisfying relationships with friends, romantic partners, and family members and that, compared to their less happy peers, they report more positive events and emotions in their daily lives relative to negative ones. Happy people are more extraverted, more agreeable, and less neurotic.Some studies have shown that subjective happiness is one of the key factors in subjective well-being and overall satisfaction with life. Therefore I expected that in addition to the strength of gratitude, the strength of kindness would also play an important role in increasing subjective happiness. Gratitude is an important human strengths that contributes to subjective happiness, especially appreciative of the contribution of others to their happiness. I suggest that grateful persons would further be characterized by the appreciation of life's simple pleasures.These imply reciprocal relationships among gratitude, subjective happiness, and good social relationships. Consequently, compared with unhappy people, happy people report close and satisfying relationships and feel more gratitude in their lives. Gratitude when people receive kindness form other people, kindness entails enact ing kind behavior toward other people. In personal mindset, how to act of kindness can be expressed in countless ways? A warm hello said to a stranger, giving money to those in need, allowing cars to merge into traffic†¦ all of these are acts of kindness.Kindness may be best expressed as a state of mind. With the holiday season over, and many of us feeling the effects of a far-reaching world disaster, understanding how kindness can help is very important. People you help can see the direct result of your actions, and people who witness your gestures can be touched by what you do. From giving money and time, to the way in which you communicate with friends, family, and co-workers, the ripple effect of kindness is far-reaching.It is easy to think that kindness is only a â€Å"one-way street†, but kindness can go both ways. Giving, in and of itself, can be a great reward, but how is the giver affected? The giver can be rewarded in many areas, both psychologically and physic ally. It would be impossible to list every way that kindness can be shown or given. Being attuned to situations where you can help almost becomes a â€Å"state of mind† or â€Å"attitude† that you can live by. Start by making a list of areas where you can help.This may include giving to a helping organization, such as a local homeless shelter, food-bank, or a national/ international organization. With the natural disaster in the Far East dominating what we see on the evening news, perhaps you could start by identifying national or international organizations that could use your financial donations. You can even look to your community for places that could use your donations or volunteer time, such as visiting patients in a nursing home or hospital ward.Or, for some of this writer's favorites: start with the everyday little things that offer surprises and make people in your nearby community wonder what simple yet amazing acts of kindness are running amok and to get you started, I have listed some ideas below * Pay for the person's order behind you in the drive-through line. * Make eye contact with the person who rings up your groceries and really look at them when you say, â€Å"Have a really great evening. Thank you†. * Compliment at least 2 people every day. * Contrast someone being well mannered and kind, with someone being rude. Send someone a hand written note of thanks * Buy a lottery or Charitable organizations ticket for a stranger. * Give a compliment about your waiter or waitress to his or her manager. * Stop and help someone replace their flat tyre on high-speed road. * Let someone jump the queue at the bank. * Let someone jump the wallets or valuables at the police office. * Treat a friend to the movies for no reason. * Give up your seat for someone, not just an elderly person and pregnancy women. * Talk to a homeless person and have a â€Å"normal† conversation. * Pick up some rubbish in the road which would otherwise b e lying around. Compliment a work colleague for their excellence. * Tell all your family members how much your appreciate them. * Leave a copy of an interesting book on a train. * Buy an inspirational book for a friend. * Send a thank you note to a person who has helped you in the past. * Smile a lot. Kindness is contagious – and as part of Personal Socially Responsibility you might want to consider carrying out random acts of kindness on a daily basis. It is truly a win/win/win situation. The person you are being kind to benefits through your help. You feel good for having helped someone.And the world is a better place through your kindness. Never underestimate the impact of a single act of kindness. I still remember, after many years, the time someone stopped and helped me after my car had broken down in high-speed road. Since then, I have stopped on the road myself and helped stranded motorists a number of times. All because of that single act of kindness by a stranger. Th e implications of kindness are far reaching. Showing kindness even on a small level is a great start. Also, it is important to carry out your acts of kindness without expecting anything in return has its own rewards. 1013 words

Ketcham

At the opening of his essay â€Å"A Rational for Civic Education.†Ã‚   Ralph Ketcham cites America’s forefather Thomas Jefferson who noted that to understand their rights, to maintain them, and to exercise with intelligence their parts in self-government (Ketcham 145).   Jefferson understood the great travails that people had to undertake in order to become free. He truly felt that each person to come had a civic duty to preserve this great freedom.   I am in complete agreement with Ketcham that civic education is important, but it is a harder task to accomplish than one might think.   This attitude is embodied by many adults today, but it is harder and harder to make younger people understand its relevance.Unfortunately, over the centuries, people have forgotten the original concept of freedom as a privilege and see themselves as entitled to all the rights they can claim.   How many court cases have involved some sort of rights violation, as if everybody had a right to have everything he wanted? Civic education is important for people to learn to give back to the country what the country has given to them. Instead of the country owing them, they owe the country, which was poignantly noted in John F. Kennedy’s famous words â€Å"ask not what your country can do for you, but what you can do for your country.†   Decades after Jefferson’s speech, President Truman sadly noted that college graduates often fell short of the human wholeness and civic conscience which the cooperative activities of citizenship require† (Ketcham 146).Basically, Ketcham argues that this trend occurred as colleges and secondary schools began to see more and more diversity in their populations of students and faculty members and higher degrees of specialization in the teachers.   Because of all this difference, the general â€Å"one-size-fits-all† course of Civics became many course offerings at the college level to suit diverse in terests and to, perhaps, not offend one of the many subsets of citizens in the process (146-147).Civics in many high schools is taught to students as young as fourteen and fifteen years old; these individuals are too young to drive a car, vote in an election, or even to conceptualize their roles as a citizen, let alone practice civic responsibility and self-government.In his essay, Ketcham spends a lot of time discussing the mass accumulation of data that political and social science now demands and concludes that its intended purpose is political agenda, not self-governing.   Fact seeking is a safe activity, and most educated individuals know that statistics can be made to say whatever a person wants, or needs, them to say.However, another plausible explanation is that individuals are no longer learning how to serve government, but instead they are learning how to avoid serving, how to find miniscule violations of supposed rights, to keep from having to do anything they donâ€⠄¢t want to do.   It seems that many of these courses don’t teach citizenship, but teach how to avoid it.   The operate on the idea that â€Å"your rights are violated if†¦Ã¢â‚¬  rather than â€Å"for your rights, you should do this†¦.†Ketcham acknowledges that teaching the public to serve the government is difficult because of differing opinions on what â€Å"right† is.   The natural law may still be intact, but the different religions and cultures that make up the United States can make agreement difficult.   Add to that the inclination for human beings to be selfish and self-serving and the process is muddied further (148-149).Ketcham cited Reinhold Nieuhr who says that â€Å"man’s capacity for justice makes democracy possible; but man’s inclination to injustice makes democracy necessary† (151).   While some people do take civic-minded responsibility very seriously, many others do not.   It seems that Ketcham does not really trust people to undertake their civic roles independently and that he is probably correct in his hesitation.Basically, Ketcham is arguing that individuals, left to their own devices, will not automatically mold into self-governing entities.   The problem is that he doesn’t really explain how a civic education will accomplish this.   While most people agree that a civic education is important, few really know how to turn that into a positive populace.   Even those civic duties that are extremely well-understood are severely underutilized.   In this fast-paced society, people just don’t want to take the time.For example, one civic duty that is actually the source of much bloodshed around the world right now is voting.   While the recent presidential elections have been more exciting than most, the average percentage of people voting during non-Presidential election years in my state is between 12 and 18%.   These people all know that they are allow ed, even compelled, to vote, but still more than four-fifths of the state does not do so.   These numbers are similar for most states, especially among young people.   How do we convince these people to vote?   They have to know that their individual vote matters.   Most people do not really believe that.Next, another civic duty that I have had more than my fair share of is jury duty.   Jury duty is a disruptive irritation to most people.   Unless a juror is lucky (or unlucky) enough to be placed on the O.J. or Paris Hilton trial, most cases are dull and boring.   At my most recent summons, I watched as one person after another attempted to weasel out of doing the duty.   In fact, over a third of the jury pool did not show up.The bailiff assured those of us remaining that they would be subpoenaed to the judge, but few of us believed it.   The running joke is that the only members of a jury are those too stupid to get out of jury duty.   If this is the case, peopl e seem to be actively seeking ways to avoid self-government.   To make matters worse, I got a parking ticket for parking where I was told to park.   It seems that the government is actually repelling people from becoming active citizens.Unfortunately, many people will still gripe and groan.   Perhaps the best civic education would be to teach silence to those who don’t intend to participate.   Those who do participate can then assemble and appeal all they want to.   Unfortunately, it seems that only the most extreme groups have the motivation to organize pickets, sit-ins and the like.   The rest of the citizens are just too busy.   What about writing letters to the governor or congressmen?   Well, America has seen enough shows like West Wing to know that those letters barely make it to a third of fourth string aide.   If we are to be self-governing, we must be certain that our government will listen.Ketcham makes a valid argument that people should all be in troduced to a general civics course at some point during their education.   Certainly every citizen should be well versed in what it takes to be a civic-minded individual.   However, he seems at a loss about how to go from the esoteric and ideal concept of a self-governing populace to the pragmatics of actually making that happen.   If this push toward the more civic-minded citizen is to happen, the obstacles that the government and individuals have created will have to be identified, addressed, and overcome.

Policy makers and implementers

Between policy makers and policy implementers serve any useful function today in USA?Early donors to the expansion of public administration accredited a policy function for administrators that have often been overlooked yet the politics-administration dichotomy that is a fraction of the conventional archetype frequently incorporates the thoughts of accountability and responsibility– even though the archetype can be articulated in traditions that seem to prohibit these qualities by depicting administration as automatically instrumental–but the stress on a firm dichotomy of politics and administration will not lodge the policy responsibility of administrators that has come to be extensively renowned.There are several motives why the dichotomy design has continued. It is expedient to give details the separation of functions in conditions of entire separation as it is easier to elucidate than a model founded on sharing functions, predominantly because the partition model do es not bound the genuine policy offerings of administrators in practice. At the same moment, the dichotomy idea defends administrators from inquiry and provides the benefit of elected representatives who can pass liability for disliked resolutions to administrators. According to Miller (2000) sees dichotomy as a â€Å"helpful myth† for the reason that it difficult to understand the pressure of administrators to limit efforts by politicians in control to incline the accomplishment of policies and channel paybacks toward themselves. Fractional editions of the dichotomy continue.Researchers view the attempt to disconnect politics from administration as producing a dichotomy and tag the importance on hierarchy, authority, structure, and top-down accountability the Wilsonian ritual in public administration. There has been found reinterpreted dichotomy that allows a policy-making function for the executive but still assists managers oppose the forces of particularism. Recognizing t hat administrators disjointedly form policy behind the scenes resigned policy sway and hierarchy. (Van Riper, 2002)In addition, it should be documented that the notion of the firm dichotomy does have a chronological basis in the United States, yet it was not the normative model anticipated during the naissance period of American public administration. A finishing basis for the determination of the dichotomy is the deficiency of a substitute model. To keep away from slipping back into the observation that public administration commenced in dichotomy but stimulated into broader functions, it is accommodating to have a substitute understanding. There has been an embedded crucial model for political-administrative associations from the start, and this model is imperative for knowing the existing and prospect function of public administration. The complementarity of politics and administration is founded on the principle that elected officials and administrators adhere together in the fr equent pursuit of sound governance.Complementarities involve split fractions, but fractions that approach together in a reciprocally compassionate manner. One supports the other to generate a complete. Complementarity influences interdependence alongside separate functions; conformity along with sovereignty; admiration for political control along with an assurance to form and execute policy in ways that endorse the public concern; reverence to elected incumbents along with obedience to the law and maintain just electoral antagonism; and positive reception of politics along with support for proficient values. The concern is not whether public administrators are â€Å"influential or usurpative† (Friedrich, 2004)–the regular dichotomy against non-dichotomy choices–but how they are both mechanized and donors to the political progression, that is, involved and constitutive.Complementarity involves enduring contact, mutual sway, and mutual reverence between chosen off icials and administrators. Administrators assist to figure policy, and they present it precise content and connotation in the procedure of execution. Chosen officials watch over execution, investigate explicit criticism about reduced recital, and effort to correct troubles with presentation through fine-tuning. Privatization through constricting out breaks the discussion and substitutes it with agreement requirement and fulfillment reports. Paradoxically, constricting out intimately approximates the stipulations of the dichotomy model, as do recital indentures, and highlights an essential restriction in this sort of approach. if not it is aloof for services that can be suitably distinct without ongoing extensive based administrative contribution and properly conveyed without unremitting political omission, the firm separation of policy makers and service deliverers can inferior the superiority of governance.In disparity, with broad relations, the information and values of those who do the continuing job of government harmonize the acquaintance and values of those who eventually set the route for government and make certain that it stays on track. The complementarity of politics and administration clutches that elected officials and administrators–both in ordinary contact with citizens– require and facilitate each other in a corporation for governance. Dividing the cohorts or distorting the association in one way or the other means that a main donation is absent. If one persists to acknowledge the straightforward notion that public administration commenced as disconnect influential body restricted to a contracted sphere of activity, one does damage to the precedent and one dashes the jeopardy of legitimizing a proper dichotomy of policy configuration and constricted service delivery.ReferencesFriedrich, C. J. 2004. Public Policy and the Nature of Administrative Responsibility. Public Policy 1: 1-24.Miller, Gary. 2000. Above Politics: Credible Comm itment and Efficiency in the Design of Public Agencies. Journal of Public Administration Research and Theory 10(2): 289-327.Van Riper, Paul P. 2002. The Politics-Administration Dichotomy: Concept or Reality? In Politics and Administration: Woodrow Wilson and American Public Administration, edited by Jack Rabin and James S. Bowman, 203-18. New York: Marcel Dekker.

Global Supply Chain Management

Global Supply Chain Management ERP Business Administration , 3rd year Project by Arhire Alexandru Coordonating professor Pavaloaia Daniel Contents Introduction3 Chapter 1. Issues within the Global Supply Chain Management System4 Chapter 2. Global Supply Chains Management – Company Strategies5 Chapter 3. Global Supply Chain Model6 Chapter 4. The virtualization of Global Supply Chain Management8 Chapter 5. Conclusions10 References11 Introduction In order to understand what global supply chain management is we must first become familiar with the concept of supply chain management. The supply chain management is the network of services, material and information flow that link a firm’s customer relations, order fulfillment and supplier relations processes to those of its suppliers and customers. It is the science of developing a strategy to motivate, control and organize the resources involved in the flow of services and materials within the supply chain†. Nowadays, mo re and more companies source globally, sell globally, or compete with some other company that is involved in such activities. Thus, global supply chain management (GSCM) represents a central area of focus for many businesses and business schools today. Although the extraordinary growth of GSCM attests to its robustness and practical importance, the field is diffuse and complex. Many methods and perspectives on GSCM have emerged from logistics, operations, marketing, management, economics, sociology, personnel, information systems, and international relations. Their diversity and rapid growth make it hard to keep abreast of significant developments. Moreover, many of these approaches have evolved with relative independence, paying little attention to how they relate to existing methods or interrelate with each other.This makes it difficult to accumulate wisdom in the field and to develop a coherent knowledge base to guide research and practice. † Many businesses have found â₠¬Å"global supply chain management† to be an important issue when trying to outsource in regions across their borders. This can be explained by the increase in globalization. To outsource on a global level is difficult because it involves doing business with a variety of companies and suppliers which have their own codes of business conducts and various perspectives on business ethics; mainly on how to trade internationally.Global Supply Chain Management involves two big concepts: the supply chain management concept which was discussed above and the concept of globalization. This concept infers the cross-border movement of good and the emergence of global competitors and opportunities across competing supply chains with an industry. However, the current trend towards the globalization of supply chain management leaves many managers confused. Managers often question the differences between a global market and a single market, in that many of the same conditions exist in both.Alt hough this may be true, the complexities of cross-border operations are exponentially greater than in a single country, and the ability to compete in the global environment often depends on understanding the subtleties that emerge only in cross-border trade—that is, in â€Å"Global Supply Chain Management†. Chapter 1. Issues within the Global Supply Chain Management System For companies to operate on a global level is no easy task. There are many complications that arise from trying to do business across borders. 1. The first issue it faces is the costs and expenses of doing business â€Å"across borders†.Dealing with international business is a difficult task because it involves many types of different businesses in many countries. Costs for the company may involve: renting the required space, state taxes, transportation and others. â€Å"Additionally, companies need to factor in the exchange rate. Obviously, companies must do their research and give serious c onsideration to all of these different elements as part of their global supply management approach. † 2. The second factor that can put a dent into â€Å"global supply management† is the necessary time to conduct all the activities when dealing with this issue. The productivity of the overseas employees and the extended shipping times can either positively or negatively affect the company's lead time, but either way these times need to be figured into the overall procurement plan†. There are multiple factors that can influence the amount of time spent when doing business overseas, factors like: the delay of a shipment due to bad weather conditions, this can also influence the production process, or the time it takes for the merchandise to get clearance through customs.When dealing with the issue of â€Å"global supply chain management† the expression â€Å"time is money† takes a bigger and more literary meaning. 3. Another factor that managers tend t o consider important when dealing overseas is the place where you chose to do business. Some companies may choose technologically developed countries for the obvious reasons: information travels faster, the production process can be sped up and so can the shipment process. Other companies may choose poorer countries just due to the fact that the labor in those types of countries is cheap.And some companies might want to keep their activities somewhere closer to the main headquarters in order to reduce costs and expenses. 4. Probably one of the most pressing issues is that global supply chain managers deal with is the selection of the suppliers. It is a difficult task to try and get the ideal supplier because there are many and making a comparison between them is very difficult due to various issues like being pressured by time or trying to choose the cheapest supplier due to insufficient funds. A company must take its time when choosing the suppliers ost fitted for them and must ana lyze from all perspectives: quality, price, reputation, promptitude and many others. Taking the time to make a thorough research for suppliers on the market should be one of the main priorities of a company. 5. Another issue that can arise in â€Å"global supply chain management† is of logistic nature. Companies that choose to ship their products overseas can encounter issues such as: how many factories or plants does it need? How many suppliers are needed to ensure a fast manufacturing process in order to meet the market demand? Where should the company export their goods and why? For example, if a business uses a number of vendors around Bangalore, India than it may make sense to locate the manufacturing plant that would utilize those supplies in or around Bangalore as well. Not only will this provide lower employee costs, but overall shipping and tariff expenses should also be reduced. This would then save the company money†. Chapter 2. Global Supply Chains Managemen t – Company Strategies For a company to go global is always a difficult and long-term task. It has to face a lot of risks and issues that arise from trying to accomplish such a goal.When faced with the questions of what are the most challenging aspects of going global for a supply chain, managers and executives tend to reffer to the following: * Total resources required to manage supply chain * Recruitment and retention of sufficient local talent * Integration of IT systems between the company and vendors * Degree to which central manageement was required * Degree to which local management was required * Identification and implementation of risk-management strategy * Grater difficulty of managing safety and/or quality Speed at which competitive advantages from extending operations to low-cost markets evened out across us and our competitors * Infrastructure to support local workforce It is inveitable that when a company chooses to go global that it should face these challenge s. Many of them represent a great risk while others are technologically based. Technological development for a company is a key factor for success because especially nowadays, a company that has it’s own IT department and systems can easily gain a competitive advantage. Another important challenge that a company is faced with, is the recruitment of employees.When expanding to different territories finding talented people to work for the company can be a huge challenge. The company may need to transport capable employees from the mother company to new locations in order to ensure a good start for it’s activities in that area. This is why companies need to form a solid strategy for their supply chain and try to prioritize their goals. For example in a research done by McKenzy ; Company in 2008 have shown that the primary strategic goals that companies focus on are: * Reducing costs * Improving customer service Getting new products/services to market faster * Improving pr oduct quality * Reducing comapny’s carbon footprint * Maintaining majority of employees in home region The companies that are trying to emphasise on reducing costs the most are the companies that operate in developing or emerging markets. McKinsey ; Company also says that „perhaps comapnies in countries such as China are trying to anticipate the effect of rising costs (including labor costs and appreciating currencies) on the competitive advantages they currently enjoy as low-cost manufactureres†.The conclusion here is that if companies want to succeed on foreign markets they must develop strong strategies for market penetration, the speed to which the products arrive at the disposal of the customers, hiring competent personel and lowering costs. Chapter 3. Global Supply Chain Model In order for a company to be able to adapt to the everchanging global markets and to manage to keep up with the technological advances it mus have a sound „global supply chain mo del†. Researchers say that in order for a company to succeed it must have a „model of global supply chain agility†. Researchers ike Patty Swafford, Dr. Soumen Ghosh and Dr. Nagesh Murthy, define in their paper intitled „A Model of Global Supply Chain Agility and its Impact on Competitive Performance†, the concept of „global supply chain agility† as „a measure of the supply chain’s ability to efficiently adapt to a rapidly changing global competitive environment to provide and/or services†. They also state that „global supply chain agility† is determined by four componenets of flexibility, which are: * The flexibility of product development * The flexibility of sourcing * The flexibility of manufacturing * The flexibility of logisticsThey also state that „an organization’s information technology flexibility and its industry’s global competitive environment influence its level of global chain agility†. (Patty Swafford, Dr. Soumen Ghosh, Dr. Nagesh Murthy). An example of a practical „global supply chain management† model could be: Chapter 4. The virtualization of Global Supply Chain Management If a long time ago business was conudcted in the old fashioned way, like face to face trading, nowadays it is not required to physically be preasent when closing a deal or trading goods or services. This is mainly because of the Internet.This amazing invention which revolutionized how the entire world works, has rapidly made its way into the world of business and changed it forever. The birth of the Internet has brought to the business world instruments such as „E-business† or „E-commerce† which basicly means „the use of Interned-based computing and communications to execute both front-end and back-end business processes†. With the help of the Internet, comapnies can obtain a greater visibility outside their own borders on what i s happening with their activities and the activities of competitors and thus are able to quickly respond to changes in the market.The adoption of „e-business† can mean, for companies, a better global supply chain with the reductions of costs and expenses, the increase in flexibility and faster reactions in time. Hau L. Lee and Seunjing Whang, say in their paper intiteled „E-Business and Supply Chain Integration† that „ over the past decade a combination of economic, technology and market forces has compelled companies to examine and reinvent their supply chain strategies. Some of these forces include the globalization of business the proliferation of product variety, increasing complexity of supply networks and the shortening of the product life cycles.To stay competitivem enlightened comapnies have strived to achieve greater coordination and collabroation among supply chain partners in an approach called „supply chain Integration†Ã¢â‚¬ . T his means that the Internet plays an important role and will continue to play it in the development of the „global supply chain management† and provide fast and reliable ways of integration for the supply chain. The way in which a company conducts „e-business† will be an important factor in the succes of that company.If a company kows how to use the internet for its „back-end† operations like product development and design, procurement of supplies, production process, keeping inventory, distribution channels, services support, marketing and management then it is very much likely that the company will always be at a competitive advantage. Reseachers Hau L. Lee and Seunjing Whang have identified four key dimensions in which the impacts of „e-business† can be found on „supply chain integration†: a. „Information integration†. Which reffers to „the sharing of information among memebers of the supply chain†.If this system is implemented correctly, without the danger of leaking important company secrets to unwanted parties, then the communication between the memebers of a supply chain can be made easier an thus increase the overall performance. b. „Planning synchronization†. Which refers to „the joint design and execution of plans for product introduction, forecasting and replenishment†. This dimension refers to the ability of the supply chain memebers to use the information provided in order to acomplish their plans and meet their objectives. c. Workflow coordination†. It reffers to „streamlined and automated workflow activities between the supply chain partners†. This means to decide on how the provided information can be used and what is the best way to gain the most out of it. In the end it means to achieve efficiency thorugh technology solutions and to automate many of the cross-company workflow stages. d. „New Business Models†. „E-business allows partners to redefine logistics flows so that the roles and responsabilities of memebers may change to improve overall supply chain efficiency†.Taking an „e-business† approach to supply chain integration can mean improvements in effciency but can also spring new opportunities of business for the company that previously were not possible. For example with the help of the Internet a „supply chain network may jointly create new products, pursue mass cutomization and penetrate new markets and customer segments†. In conclusion, „e-business† and „e-commerce† are two powerfull tools for the integration of the global supply chain across a widespread area of industries and countries.Such instruments have the power to enable a faster and realiable cooperation between memebrs of the „global supply chain† and companies that adopt such methods will surely gain and important competitive advantage on the g lobal markets. The sharing of information benefits not only the company that does the sharing but the whole business community, thus establishing a network of „e-business† between companies all over the world is an important step towards the development of business processes and conducts.The internet not only helps develop a company but it also gives it new business oportunities which can enrich its portfolio and make it more attractive to customers. Chapter 5. Conclusions Considering all that has been said in this paper we can safely assume that the core of a business is its supply chain. Thus if the whole world is involved in doing business then we can say that „global supply chain mangement† is the core of the business world and it is what really „makes the world go round†.The main „driver† that stands behind the „wheel† of an efficient „global supply chain management† is without a doubt the Internet and the instrument known as „e-business†. With the help of the Internet companies now can gain real-time visibility into the flow of their good and services, get information on their suppliers, optimize inventory management, reduce transportation and shipping costs, the oportunity to quickly react to a change or shift in the market in order to respond to the customer needs.However, along with these benefits are the challenges that businesses need to overcome when operating globally. These challenges are related to foreign national economies, logistics, cultures, competition, and infrastructure. These challenges give rise to several risks in global supply chains. In the end â€Å"global supply chain management† is the network that opens countries to cross border trading and is an important part in global business. References * Luvai F. Motiwalla, Jeff Thompson, â€Å"Enterprise Systems for Management†, 2nd edition, Chp. 11, pg 327. John T. Metzner, Theodore P. Stank , Matthew B. Myers, â€Å"Why Global Supply Chain Management†. * http://www. epiqtech. com/supply_chain-Global-Management. htm , accessed on the 19th of May 2012. * McKinsey Global Survey Results, â€Å"Managing global supply chains†, pages 5,6,9. * Patty Swafford, Dr. Soumen Ghosh, Dr. Nagesh Murthy, „A Model of Global Supply Chain Agility and its Impact on Competitive Performance†, pg 2. * Hau L. Lee, Seunjing Whang, â€Å"E-business and Supply Chain Integration†, pages 2 and 4. ——————————————– [ 1 ]. Luvai F.Motiwalla, Jeff Thompson, â€Å"Enterprise Systems for Management†, 2nd edition, Chp. 11, pg 327. [ 2 ]. John T. Metzner, Theodore P. Stank, Matthew B. Myers, â€Å"Why Global Supply Chain Management† [ 3 ]. http://www. epiqtech. com/supply_chain-Global-Management. htm , paragraph 2. [ 4 ]. http://www. epiqtech. com/supply_cha in-Global-Management. htm , parahraph 3. [ 5 ]. http://www. epiqtech. com/supply_chain-Global-Management. htm , paragraph 4. [ 6 ]. http://www. epiqtech. com/supply_chain-Global-Management. htm , paragraph 5. [ 7 ]. http://www. epiqtech. com/supply_chain-Global-Management. tm , paragraph 6. [ 8 ]. McKinsey Global Survey Results, â€Å"Managing global supply chains†, pg 9. [ 9 ]. McKinsey Global Survey Results, â€Å"Managing global supply chains†, pg 5. [ 10 ]. McKinsey Global Survey Results, â€Å"Managing global supply chains†, pg 6. [ 11 ]. Patty Swafford, Dr. Soumen Ghosh, Dr. Nagesh Murthy, „A Model of Global Supply Chain Agility and its Impact on Competitive Performance†, pg 2. [ 12 ]. Hau L. Lee, Seunjing Whang, â€Å"E-business and Supply Chain Integration†, pg 2. [ 13 ]. Hau L. Lee, Seunjing Whang, â€Å"E-business and Supply Chain Integration†, pg. 4.

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