Changing communication by technology Essay

Nowadays the world changes in so many parts often(prenominal) as environment, economic, cultural, engine room and so on And exclusively of those things will be effect in a bank line. Especially, applied science has change rattling quick over last 20 years. It is made the word seem small and make community closer .Communicate today has changed from personal to more dialogue as sharing selective information, sharing videos, photos and other mul judgment of convictiondia content. It is accomplished through the organic evolution of technology in both hardw ar such as trendy phones, laptops and softw ar as all social net educates, netmail, and mobile softwargon. We s dig abstemious see that the most bang-up changes in technology is Web Site, neighborly networking, smart phones, meshwork shopping .it demand in go past with our customers, suppliers, government and public. We freighter easy deny that the internet is egression up and change every day.The Internet is pr obably the most revolutionary idea since the invention of cell phones (How the internet is ever-changing life and business, 2014). It is the ruff opportunity for come with doing marketing to attract customers. Around 40% of the world population has an internet federation today. In 1995, it was less than 1%. The chip of internet exercisers has increased tenfold from 1999 to 2013 (Internet Users,2014). Furthermore, the development of hardware devices such as smart phones, tablets, calculators too changes the modality people impart with each other. Communication within the familiarity and outside the company has changed compared to the past. it made our conference in business is more windy and easier .Firstly, we rump easy see that newfangleds show Wide Web is more commonly to carrys with customer. They whoremonger buy or do re seek by the meshing pages online and bustt need to go the salesroom or a store to subside what they fatality to buy. According to PC mag azine,58% of people research a product or serve up fork outr online before buy(e-shock 2020,Macheal de Kare-Silver,p.135) .Amazon is a successful company is this fount with revenue progress to US$ 74.45 billion in 2013 (Amazon.com, Form 8-K, Annual Report, file Date Jan 30, 2014) .We also character the web pages for sharing information to public which besotted we can function the web to provide information to public and attract investors also informed on the status of business quickly to shareholders . In addition to the benefits that are as low cost, easy to set apart everywhere and rapid interactive communication theory but challenging encounter is the searchcan be slow, danger of information overload and excess and virus attacks.The second is mobile phone. They changed the bureau people pass around with each other and companies also verify on it to be able to transport remedy with their customers. For example ANZ Bank take aim created a ANZ Gomoney app to bett er interact with customers. they can easily intent anytime, anywhere GoMoney The ANZ app provides a secure and convenient government agency to bank, 24/7(anz.com.au,2014). In addition we can better interact together facial gesture to face wherever customers are when they use their Smartphone. For shareholders we can gull impacts without necessarily meeting room , we can inform the immaterial situation quickly companies to shareholders via sms or email when they are accessed by phone.Next, email has changed the way we channelise in business. it is used for national communication within the company and away communication with customers, suppliers and the government . Scott F. Geld lay out that e-mail is an Internet marketing tool that is fast, easy to use, inexpensive and effective (Advantages of email,2014). Email can help companies reach customers through an easy advertising without spending much more on printing costs. also Email lets businesses market to targeted audi ences. Customers can take in to receive email communications about products they own, sales or new items. Customers who receive targeted emails based on their preferences are likely to be more receptive.(Advantages and Benefits of Email for a Business, Amanda C. Kooser, Demand Media, 2014) .We may use email to conduct customer service to answer questions as tumefy as information that customers need to know. Email has reliable advantages for companies such as low cost and easy access can use at any time. It is easy to saddle a message to large amount of people. Today we face many difficulties when victimisation email to communicate as arrangement security, risk sending the wrong yell and so much spam box.With the organizations, communicate with customer such as sell products and services to the customer with a spirited possible price is a master(prenominal) purpose in their business. So that, to achieve it, they have to compete against with other competitors in the economic market and promote their products to thecustomers. Therefore, exploitation social media is the best way to labour the organizations products or services. accessible networking Web sites and services, such as Facebook, MySpace and Cyworld, have become primary communication media for a new generation of digitally mindful consumers (The Changing face of communication , IBM Corporation).By batting order the article product packaging on the social media websites such as Facebook , peep they can communicate with the customer in a indirect way.Besides that, with the evolution of technological, making advertising video is easier way to promote the organizations business. In other words, the customers will be touch more confidence to make their quality when they can read or shape the products detail in their own computer and other customer comments about the products that they want to buy. With the developing of social media, the organizations will not to misspend their money for advertising their products, and time to communicate with their customers. Social media clear-cut the best way to business for the organizations in promotion and online-service with customer about their products. For example is this instance is Vodafone .The Connect to Friends application from Vodafone is a electronic messaging application users can download from Facebook. It is open to Vodafone and non-Vodafone customers and allows them to send messages and photos directly from Facebook (Vodafone Connect to Friends. vigorous TechNews. September 2008.)Technological also changes the way of communication in todays companies. In the past, we are difficult to communicate between levels in a company. Example, staves are difficult to defend the problem as vigorous as new ideas for their managers. The managers also can hardly reach the round new idea because it needs a long time. Today, it is easy to communicate inherent in the company, it is speedy and easier. For managers they c an use email to send information to employees, and its easy to get staff feedback quickly. For staff, technology opens up opportunities so that they can present their ideas as well as faster and directly. In addition, the development of social networks brought a good tool for managers to communicate better with staff. They can understand better the problems subsisting in the company as well as getting good ideas to direct and develop company.For example, General Motors uses social networking tools to hurry communication betweenexecutives and employees, as well as to give product experts the opportunity to present new designs to the employee community (Holtz, Shel. GMnext A preview of corporate communications in the social media era. January 3, 2008). Furthermore, communication between staff members also changed compared to the past. They can more easy to connect with mobile phones, we can communicate anytime, anywhere sharing new ideas and do the notes better. They can share inf ormation and attach documents by email to complete the job faster. In other words, your employees can work wherever with devices, such as laptops, phones and they were easier to diversify information with each other at low costs by victimization email, clouds and but software like Skype, FaceTime and so on.